“I work with corporate clients around workshop facilitation and keynote speaking. My question is around pricing transparency. I am finding that I am getting lots of enquiries (which I am very grateful for!). Most of the time I respond via email with my fees and the potential client doesn't have the budget. I would say this happens three quarters of the time. My fees are probably higher than average but I'm happy with the price point and the value I offer and I have lots of repeat clients that I work with closely. It's not a major admin task to respond to each enquiry individually but collectively over a month or so it can take up quite a bit of time. So I am looking at reviewing how I do things. I'm keen to understand what others do and why. Do they: 1. Display prices on your website? 2. Send fees in response to an enquiry, prior to setting up a meeting with the potential client? 3. Meet with the potential client first and then send prices after? Which approach do you think is best for maximising revenue, building relationships but also protecting time?"
In this episode, Frankie Tortora and Steve Folland have a chat in response to a question from Detective Babs Harris aka Anonymous.
“I work with corporate clients around workshop facilitation and keynote speaking. My question is around pricing transparency.
I am finding that I am getting lots of enquiries (which I am very grateful for!). Most of the time I respond via email with my fees and the potential client doesn't have the budget. I would say this happens three quarters of the time.
My fees are probably higher than average but I'm happy with the price point and the value I offer and I have lots of repeat clients that I work with closely. It's not a major admin task to respond to each enquiry individually but collectively over a month or so it can take up quite a bit of time.
So I am looking at reviewing how I do things.
I'm keen to understand what others do and why.
Do they:
1. Display prices on your website?
2. Send fees in response to an enquiry, prior to setting up a meeting with the potential client?
3. Meet with the potential client first and then send prices after?
Which approach do you think is best for maximising revenue, building relationships but also protecting time?"
What would your advice be? Let us know your thoughts using #DIFTKpodcast on Twitter and Instagram, and join in the conversation via the DIFTK Community.
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Frankie Tortora's website
Steve Folland's website
Steve's podcast - Being Freelance